Bread & Butter Wines

Challenge

A high-velocity wine brand needed digital commerce that matched retail energy - approachable, fast, and built for repeat purchase.

Strategy

Elevate the Shopify experience while hardening lifecycle and conversion systems for a category with short consideration cycles.

Experience

Bright, product-forward design with clear offers, collection logic, and mobile browsing that feels as easy as grabbing a bottle.

Growth

Email and retention programs keep customers in orbit between purchases; onsite CRO protects paid traffic.

Result

Wine commerce that feels effortless - stronger experience, tighter retention loop.