Apps we own. Apps we build.
BrewClub for clubs that raise LTV. Bookings for tours that fill. Custom when the App Store cannot hold your edge.
- BrewClub & Bookings are Propeller-built
- Product-minded engineering
- Shopify platform depth

What's broken
- Off-the-shelf apps fight each other.
- Your edge case is the business - especially clubs, allocations, and timed experiences.
How we fix it
We ship BrewClub and Bookings as Propeller platforms - and build custom apps when margin, process, or UX demand control the catalog cannot give you.
How it works
Align
We clarify the app goal, constraints, and what success looks like in revenue - not vanity metrics.
Diagnose
We audit the experience, stack, and growth system against what ambitious brands actually need.
Build
Senior team ships the work: storefront, flows, campaigns, or technology - without agency theater.
Prove
We measure what moved, then compound. Commerce is a system, not a launch party.
What we bring
- BrewClub - members, shipments, exclusives that stick
- Bookings - tours and tastings that fill the calendar
- Custom embedded apps for your real workflow
- Theme / admin / buyer / POS extensions
- Ops surfaces merchandisers actually use
- App Store submission & maintenance
Objections
- What is BrewClub?
- Propeller-built club commerce for alcohol brands - memberships, shipments, exclusives, and tour booking designed to raise retention and LTV, not fight generic subscription SaaS.
- What is Bookings?
- Propeller’s booking platform for distillery tours and tastings - capacity, embeddable booking, and Shopify checkout so more seats convert and guests buy the bottle.
FAQ
Do you only build custom apps?
We map to App Store apps first. We build when process or margin demands control - which is why BrewClub and Bookings exist as Propeller products.
What is BrewClub?
BrewClub is Propeller-built club commerce for alcohol brands - memberships, shipments, exclusives, and experience booking that compound LTV between boxes.
What is Bookings?
Bookings is Propeller’s booking platform for distillery tours and tastings - time slots, capacity, and checkout wired to the same catalog as ecommerce.
Tell us what you need
Real humans. Clear scope. A plan - not a spray of SDRs.
Project brief
Short form. Clear next steps. No generic pitch deck.

