Klaviyo that earns the open.
Flows and campaigns built as a retention system - welcome to win-back, done properly.
- Flow architecture
- Ecommerce retention focus
What's broken
- Default flows leave revenue on the table.
- Email looks pretty and performs average.
How we fix it
We build Klaviyo as a retention system: segmentation, flows, campaigns, and measurement tied to LTV.
How it works
Align
We clarify the Klaviyo goal, constraints, and what success looks like in revenue - not vanity metrics.
Diagnose
We audit the experience, stack, and growth system against what ambitious brands actually need.
Build
Senior team ships the work: storefront, flows, campaigns, or technology - without agency theater.
Prove
We measure what moved, then compound. Commerce is a system, not a launch party.
What we bring
- Core lifecycle flows
- Segmentation
- Campaign strategy
- SMS
- Personalization
- Retention reporting
FAQ
What Klaviyo flows should every Shopify store have?
Welcome, browse abandonment, abandoned cart/checkout, post-purchase, and win-back or sunset - with purchase suppressions and clean event tracking. Propeller builds that stack before campaign theater.
Do you migrate brands onto Klaviyo from other ESPs?
Yes. We map flows, lists, and suppressions carefully so deliverability does not collapse on cutover.
Should abandoned cart emails always discount?
No. Lead with reminder and objection-handling; reserve incentives for later touches if margin allows so you do not train discount hunting.
Tell us what you need
Real humans. Clear scope. A plan - not a spray of SDRs.
Project brief
Short form. Clear next steps. No generic pitch deck.